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Author: Mark Fennell | Website:
FK: And is this user experience just about web sites? Are there other areas where this design philosophy can be applied?

NB: Oh yes. Experience design is all around us. Architects understand it. Movie directors understand it. Musicians understand it. And things are moving more and more this direction. When you're in a mall, let's say the Universal City Walk in Hollywood, you're participating in an experience centered design. Architecturally, the way you move through the space, the way the facades dance and change, the sounds, the way other people move around you, the placement of restaurants, benches, trees etc. all are designed with you in mind. With you and your experience in that space as the center. I come from the video games industry and this is what we do all the time. That's all a game is a giant user experience. From the moment the user plugs in the cart to the end when they shut off the TV, we provide a planned experience. What we've done at Balthaser is take that mentality and infuse it into online experiences. It's just the beginning and you will find experience design creeping its way into everything from homes that you buy to cars that you drive, to the computers that you use and finally to the software that is running on them.

FK: And that's what Microsoft means by their "XP" moniker?

NB: I've read that "XP" stands for, "experience". I don't know what they mean by experience. I can only tell you what I mean.

» Level Advanced

Added: 2001-04-11
Rating: 8 Votes: 65
(10 being the highest)
» Author
Mark Fennell, Flash webmaster and cult leader
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